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WordPress powers nearly one-third of the world’s websites, from small personal blogs to complex sites for major companies like Sony, Time Inc., the New York Post, and NBC. WordPress is just one of the website builders and content management systems that users can download and install for free, but it has unique features that make it the most popular content management system used today.
The following are some key benefits Bluehost China introduces to you about using WordPress and running your business.
1. Flexibility to adapt to changing needs
While WordPress was originally designed to support blogging and related types of online publishing, it also serves a wide range of websites for other purposes gained motivation. WordPress is used to run complex websites for large multinational companies, manage small businesses, and create personal blogs. A WordPress website can contain a full-service e-commerce store, showcase a product portfolio, or host a social network, group, or podcast. No matter what a company’s needs are, a combination of the core WordPress package plus its many plugins can be adapted to the website. Because WordPress has so many themes and easy access to source files, it can also be infinitely adapted to your company’s changing needs.
2. User Friendly – Even for Beginners
A WordPress website can be installed and running in minutes, even without any technical expertise. Users only need a domain name and a hosting account. WordPress can be installed for free through a hosting provider or uploaded directly from WordPress.org. On the site, the intuitive, easy-to-manage admin dashboard has key features like customizing the site title and layout and all the features you need to start creating pages and posts right away.
3. Theme offers a variety of options
WordPress themes have a large and growing theme directory, providing users with a range of choices for new sites. Fine-tuning appearance and functionality. Many of these are immediately available to new website owners through the WordPress Theme Directory, and thousands more are available for purchase through design marketplaces and third-party designers from around the world. Themes can be live previewed and installed at any time to change the look and layout of your WordPress website.
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4. Plug-in extension function
WordPress includes everything you need to create a basic site all the elements you need, but many users want more specialized functionality related to their site's specific needs. The WordPress plugin directory contains hundreds of plugins – small pieces of code that perform specific tasks – allowing users to add shopping carts, galleries, contact forms, and more to any compatible WordPress site. Users can also purchase and install hundreds of custom plugins from third-party developers. As the site grows, plugins can be activated or deactivated and uninstalled as needed.
5. WordPress website ranking high
Searchability is the key to ranking high in Google and other search engines. WordPress websites rank higher for keywords, mainly because they are updated all the time, and WordPress also provides a variety of tools and plugins for optimizing seo (search engine optimization) content.
6. WordPress website is mobile responsive
Mobile responsiveness is also a factor in Google rankings, so the website needs to display well on any device. WordPress provides a variety of responsive theme designs, and users can also make a static site responsive by adjusting plug-ins and theme files.
7. WordPress website has a built-in blog
WordPress is a content management system that comes with a variety of features that make publishing content easy. One of these is a "built-in" blogging feature that can be accessed from any device at any time, so that users who want to add a blog to their website do not have to create a separate blog. This allows even websites not related to blogging to use the blogging feature to add updates or announcements.
8. Supported by the WordPress community
Because WordPress is free and open source, it is supported by a community of people who love WordPress around the world. This community of WordPress enthusiasts is responsible for making changes to source files and keeping WordPress updated and secure. The WordPress community also engages heavily with users, setting up WordPress camps around the world and supporting the growth of local WordPress user bases.
WordPress is used on more than 40% of CMS websites around the world, and it’s easy to see why. WordPress makes the basic tools for building websites available to any user, not just experienced web developers, and these tools can support small personal websites and large, complex corporate portals equally well. WordPress has a range of features such as themes and plugins designed to extend its functionality and is suitable for all types of sites.
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