What is the use of website public relations for SEO?

In the past few years, because the amount of information has become larger and larger, the information has become more and more explosive, and the speed of transmission has become faster and faster. Compared with advertising, public relations has made companies pay more and more attention to its value and At the same time, with the rapid development of the public relations industry, the requirements for public relations communication effects are getting higher and higher.

#So what is the relationship between PR and SEO?

If the public relations goal is achieved and the effect is achieved, then we can clearly see that our brand has social influence. Then it will be easier for us to do some actions in Baidu after it has social influence. receive punishment.

For example, JD.com and A5, when they were doing 301 jumps, it took JD 4 days to perfectly transfer the weight and the ranking remained unchanged, and A5 took only 1 week to completely transfer the weight. Suppose you are a small website and make a 301, then you are not sure when it will take effect.

And the important thing to note is that during the whole process, JD did not receive any unstable factors caused by 301 jumps, such as a drop in rankings. We can see that the domain name JD has been updated since Baidu snapshot It has always been in the first position on the homepage. It is said that this is manually adjusted. The editor is not sure about the specific details. It is just a rumor.

So whether it is manual intervention or automatic program management, we must understand the fact that when a brand has enough social influence, it is time to do SEO and search. The engine will look at it differently, which will save countless efforts on SEO.

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