How to determine and analyze keyword competition difficulty

When all SEOs are working on a certain keyword, they must consider the competitive difficulty of a word. For some SEO optimization companies, this is a step where the quotation must exist. So how should we determine the competitive difficulty of a certain keyword?

The first step is to search on Baidu after getting the keyword

After getting the word, search on Baidu first to see how many pages related to this word are included in Baidu. Then check to see if there are portals, whether there are many top-level domain names in the first 20 pages, and then see if there are many bids.

The second step is to open Baidu Index

Search in Baidu Index to see how big the index of this word is. The index can only be used as a reference and cannot be said to be the index. If the index is large, it will be difficult to create keywords. It cannot be said that if the index is small, keywords will be easy.

The third step is to analyze competitors

Analyze the existence of competitors on the first 10 pages, including their weight, number and quality of backlinks.

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