The optimization ideas for small websites are: 1. Build reasonable external links to the website; 2. Use anchor text of friendly links to recommend resources; 3. Use anchor text internal links in articles to point target keywords to the home page.
First, the external link construction of the website is very reasonable, but there is no obvious fluctuation in the keyword ranking
Many SEO In the process of implementing website optimization, personnel basically focus on the construction of external links, so that the target keywords of the website can be online in a very short period of time. Due to the lack of external link resources, the construction of external links has also been completed. Limitations: If the same resources are often used, one problem that will result is the lack of extensiveness of external link resources, which ultimately results in no obvious fluctuation in the ranking of the website's target keywords. All suggestions SEO personnel can consider starting from the second point.
Second. When changing friendly links, the keyword ranking of the website fluctuates greatly but it cannot enter the Baidu homepage
This kind of problem is also often encountered by many SEO personnel. The problem is that it is impossible to find a breakthrough in external link resources. Many SEO personnel will use anchor text recommendation resources such as friendly links to improve the relevance of the website, thereby improving the ranking of target keywords. Using the first two optimization techniques, all Not all website target keywords cannot enter the homepage, and some websites can be online. However, even if most websites are listed in the short term, their rankings will still float on the search results page.
Third, update the articles on the site and use target keywords for internal link anchor text keywords.
Considering the instability of the target keywords of the website, a common method used by many SEOs is to update the articles on the site. In the form of articles, the anchor text internal links in the articles are used to point the target keywords to the home page. , also achieves the expected effect, and the effect of this operation method is obvious.
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