Bing is down! Baidu "wins" again...

Bing is down!

Starting from the afternoon of January 23, Microsoft Bing experienced abnormal access, crashing, crashing, crashing...

As of the time of publication, Bing’s official webpage is still in search of results. The page status is not available.

# It is reported that around 18:00 on the 23rd, netizens discovered that there was a problem in resolving the DNS for Bing search, and the wrong IP address was resolved.

Previously, the Financial Times reported that sources revealed that the Chinese government has ordered the blocking of Microsoft’s Bing search engine. The source added that China Unicom, the state-owned telecommunications company, has confirmed the news.

The report pointed out that Chinese users claimed on social media that they could no longer access Bing’s Chinese website, and Microsoft said it had launched an investigation into this. Google's search platform has been blocked in China since 2010, but it has been trying to return to the Chinese market.

#On the 24th, Microsoft responded: "We are aware that some customers in China are unable to access the Bing website, and we are investigating."

In fact, this is not the first time that Bing has become inaccessible in China. On January 28, 2016, the Bing search engine (cn.Bing.com) could not be opened on China Telecom and some China Unicom networks in many provinces and cities, but it could be opened normally using a proxy. At that time, according to Traceroute testing, Microsoft's IP address was blocked in China, which could eliminate problems with Microsoft's servers.

The above opinions are taken from the Internet

Baidu "wins" again?

For a time, netizens were also discussing the reason why Bing "hanged".

404, this number quickly appears in people’s minds.

Many people said: Baidu shamelessly "won" again.

## Regarding the inability to open the Chinese version of Bing, the explanation given by Microsoft Bing personnel is: Due to the recent large-scale traffic rush to Bing from Baidu, Bing is temporarily unavailable and has not yet been restored. , Bing has organized personnel to repair it.

Speaking of which, recently, Fang Kecheng’s article “Search engine Baidu is dead” has caused heated discussion in the circle of friends. The article pointed out that people who have used Baidu in the past six months have Friends may notice a phenomenon: basically more than half of the search results you see on the first page point to Baidu's own products, especially "Baijiahao" that appears frequently.

It’s understandable that Baidu Search recommends the content of Baijiahao, but the quality of Baijiahao’s content is indeed not high and contains fake news and clickbait.

From a user's perspective, Baidu as a search engine has seriously affected the experience of obtaining effective information. This is where Baidu search fails very much as a product. But from a business perspective, this is Baidu’s style all along.

Regarding Baidu’s recent public opinion whirlpool, Sogou CEO Wang Xiaochuan said: “Welcome to use Sogou.” Wang Xiaochuan believes that search engines should still be user-centered and maximize user experience.

Regarding the huge impact caused by the public account article "Baidu is Dead", Baidu responded through its official Weibo on the morning of January 23: Currently, in Baidu's search results, the entire Baijiahao content is Accounting for less than 10%; the existing 1.9 million creators of Baijiahao cover all authoritative media and information institutions, and also include a large number of high-quality self-media; and said that they will continue to introduce high-quality media and creators, and use good The mechanism encourages authors to publish high-quality original content and resolutely cracks down on cheating, vulgar content, and illegal account creation.

On January 23, at the Baidu Baijiahao 2019 Content Creator Ceremony, Baidu Vice President Shen Dou also responded: Internet articles said that Baidu is flooded with marketing accounts, which is inaccurate.

Shen Dou pointed out that in the mobile Internet era, each APP makes the entire user experience fragmented. Baidu launched Baijiahao and Baidu Mini Program in the hope that the Internet should be interconnected and equal. The actual income of Baijiahao has been verified, which shows that Baijiahao is feasible. Baijiahao is designed to solve the current fragmentation problem of mobile Internet.

Baidu is sick, the people are not sick

The public seems to sneer at Baidu’s explanation . Everyone seems to be dissatisfied with the fact that using Baidu search can only show their family bucket.

Some people waved their hands and said: Now is the market economy. No one can stop you from using any search engine. If you don’t use Baidu, then use 360, Sogou, Bing...

Bang! The disease was gone the next day!

Leaving a group of people messy in the wind.

Ten years ago, Google suddenly announced its withdrawal from the Chinese market, and Baidu won without a fight. In the past ten years, every time a public opinion crisis breaks out at Baidu, there will be public speculation and dissatisfaction with Baidu.

"If Google was still around, Baidu would never..." This has almost become a standard sentence pattern for netizens to "reject" Baidu every time.

This time even Bing died. Some people said: Suddenly they feel like they have lost contact with the world!

Robin Li has always been very confident about the rise of Baidu.

In 2016, in an interview program broadcast on CCTV, Robin Li said:

There is no inevitable connection between Baidu’s success and Google’s withdrawal. Because in the year before its withdrawal, Baidu's share of China's search market had reached nearly twice that of Google.

During the Two Sessions in 2018, Robin Li once again said:

From the bottom of my heart, I have never felt that I was an imitator, even from the first day I started working on Baidu. Because I entered the field of search engines earlier than Google was founded, and my patent for hyperlink analysis (one of the basic inventions that laid the foundation for the development trend and direction of the entire modern search engine) was earlier than that of Google.

In the "Time" magazine issued on January 19, 2018, Baidu founder and CEO Robin Li became the cover star, becoming the first Chinese Internet person to be featured in "Time". In an exclusive interview, Robin Li said:

Google withdrew from China because of the pressure from Baidu’s market share. “In 2010, Baidu occupied 75% of the Chinese search market, while Google only accounted for more than ten percent. market, they were eventually forced to withdraw from China."

But from a data point of view, Microsoft’s Bing search previously had a market share of 33% in the United States and a global market share of 9%. According to the latest data in December 2018, Bing search’s share in the Chinese market The share is 2%. Data from the U.S. website communication traffic monitoring organization shows that in December 2018, Baidu accounted for more than 70% of China’s search engine market, and its global market share was only 1%. Its rival Google has a global market share of 92%, and its Chinese market share is only 2.57%. As of the close of trading on January 22, Baidu's market value was approximately US$55.9 billion, approximately 1/13 of Google's market value.

Google’s dominance has not been threatened, but Baidu, which lacks strong competitors, seems to be standing still or even going backwards.

The fact is that we are still using Baidu for so many years, not because of how good it is, but because we have no better choice .

Baidu said that it wants to connect more people and information to make access to knowledge more equal. But what it doesn’t tell you is that not all connections are good, such as when it connects more people to disinformation. What it doesn’t tell you is that its ultimate purpose is to connect you with advertisers.

It is Baidu that controls people's access to information. While providing users with convenience, it also provides overwhelming advertisements and various "Wei Zexi"-style guidance.

Writer Xi Qiao wrote this when commenting on Baidu's "evil":

Baidu controls the entrance to the information age for ordinary people, but it points to the evil world. It exacerbates information possession and even intellectual inequality. This kind of evil that has been done to vulnerable groups and the general public for many years is the deepest evil.

So, the large amount of traffic coming from Bing this time shows how deeply everyone hates Baidu’s attitude. All it takes is one self-written article. With the guidance of media public accounts, Baidu users can quickly switch sides and embrace the search engine they think is better.

In the face of interests, Baidu is dead. Even if he is not dead, he is seriously ill.

When Baidu first started, it did rely on UGC (user-generated content) to develop. It can be said that a bunch of "intellectuals" supported Baidu at that time.

But with more and more marketing promotions and more and more commercial advertisements, the accuracy of searching for information is very low.

A free search engine with a relatively "clean" environment that users were used to, suddenly turned into a marketing platform filled with all kinds of junk advertisements in their eyes. The user-unfriendly experience, user search needs cannot be well met, and the proliferation of false advertisements has caused headaches to the people.

(This is the result of personal search before writing the article. The first page is full of advertisements)

2017 1 In March, Lu Qi joined Baidu full of ambitions and made drastic reforms. He abolished Baidu Medical Division, sold Baidu Nuomi and Baidu Waimai, devoted himself to developing artificial intelligence, and announced ALL IN AI.

But in the face of interests , all ideals are illusions. Asking Baidu to give up its bidding ranking is tantamount to asking Robin Li to commit suicide.

After that, Lu Qi resigned, and Baidu Medical PPC quickly made a comeback.

This year, Baidu has attached itself to the huge IP of the Spring Festival Gala to surprise people across the country during the New Year.

Relying on the strong IP effect, Baidu seems to want to fight a turnaround following the precedent of WeChat and Alipay.

But I couldn’t help but ask myself, do I dare to ask for his benefits? If I receive a Putian coupon during the Chinese New Year, should I click it or throw away my phone?

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