


There is no need to debate whether Apple is a software company or a hardware company, but Apple has built a closed ecosystem through a combination of software and hardware. In this closed kingdom, there is naturally a set of operating rules. Although some systems are unreasonable, the essence of business is to pursue profit maximization, and it is reasonable as long as it is beneficial to oneself.
Since the Apple App Store was launched in 2008, there are currently more than 2 million App Store applications, with cumulative downloads exceeding 140 billion times. Since the App Store's review mechanism is very strict, any application that does not comply with the rules will be rejected. Some developers have questioned that the App Store’s review standards are inconsistent and that apps are being removed from the shelves at will.
On April 19, WeChat announced that due to the impact of Apple’s new regulations, WeChat public account operators can place payment QR codes in articles or collect user rewards through personal transfers. . However, this function of using QR codes to reward WeChat content entrepreneurs was blocked by the Apple system in the early morning of the next day.
In the early morning of April 20, the WeChat team issued another notice saying, “Urgent closure of personal transfers for articles on the iOS version of WeChat public platform that went online on the afternoon of the 19th. ” Apple also immediately responded to WeChat’s closure of the appreciation function: “WeChat can choose to provide ‘in-app purchases’ to allow users to appreciate their favorite public account operators, just as we provide this The choice is the same for all developers. WeChat only needs to use the in-app purchase system correctly for development.
Since the launch of the Apple App Store in 2008, there have been more than 2 million App Store applications with cumulative downloads. More than 140 billion times. Because the App Store’s review mechanism is very strict, any application that does not comply with the rules will be rejected. Some developers have questioned that the App Store’s review standards are different and the application may be removed at will.
In the past, Apple has almost never responded directly to application developers, but this time it responded quickly to the suspension of the praise function. This also shows the influence of WeChat and Apple. Pay attention to this matter. It was only 7 hours between WeChat closing the appreciation function and Apple closing WeChat QR code payment. Apple, the most profitable giant in the world, and the most profitable Internet company in China finally had a conflict. . Looking at the growing little brother, Apple is obviously a little restless.
In fact, when Apple updated the 3.1.1 clause on June 13, 2016, it had already strictly required that apps should not contain instructions for customers. The focus of the dispute between the two parties is that Apple believes that rewards on the WeChat platform are a type of virtual payment. , and virtual payments must first be made through Apple's in-app purchase, that is, first recharge to the Apple account before making the purchase. However, WeChat believes that appreciation is a transfer and not a purchase of services. According to Apple's rules, Apple's Get 30% of the sales revenue of all applications released by third-party developers, and the developers get the remaining 70%. In other words, if a WeChat user rewards the author with 10 yuan, 3 yuan will go into Apple's pocket.
In fact, as a voluntary behavior of readers, WeChat tipping is a kind of encouragement and affirmation given by readers to the author. It is an interactive behavior between the author and the reader. Whether to praise or not depends entirely on the mood of the reader. No service fees have been charged to content entrepreneurs, and appraisers have not received actual products, nor have they enjoyed any virtual services. There is no commercial interest exchange relationship. Apple blocks WeChat appreciation. In fact, channels do not have much impact on ordinary WeChat users. Appreciation is something that is not intended to be reciprocated. The most affected people should be the content entrepreneurs in the WeChat ecosystem. The consequences of this will be. Content entrepreneurs will be resistant to Apple We all know that WeChat occupies a huge traffic entrance to China’s mobile Internet, and Tencent occupies a large say in news information, just as WeChat executives do. "In order to use WeChat more freely, I plan to buy a new Android phone" posted on its public account said: "Although it is unlikely, I hope that Apple's stock price and sales in China will tell it that this kind of forcing The platform policy that creates functional differentiation between App applications and the Android platform is not worth the gain. ”And Apple is about to launch iPhone 8 during the autumn festival this year. If Tencent suppresses traffic entrance and media public opinion, it will obviously have a certain negative impact on the sales of Apple mobile phones. This will have a negative impact on Apple, which is weak in domestic growth. For me, it is the last thing I want to see.Nowadays, domestic Apps basically use WeChat or Alipay to pay, but the number of users is far less than that of WeChat. According to Apple's policy, the appreciation function is a virtual payment transaction. Should a 30% service fee be charged for sending red envelopes? Sending red envelopes is also a voluntary behavior of the user and does not enjoy any services from Apple. It can be seen from this incident that on the one hand, Apple wants to take advantage of WeChat. More importantly, as the number of WeChat users continues to grow, the WeChat ecosystem has seriously threatened Apple’s It has its own closed ecosystem.
WeChat not only occupies an important traffic entrance in China, but also equals Alipay in payment scenarios. According to a mobile payment report recently released by the "BetterThanCashAlliance", an organization under the United Nations, Alipay ranked first in China last year. It achieved a payment volume of US$1.7 trillion, and WeChat Pay, Alipay’s largest rival, also reached a total payment volume of US$1.2 trillion last year. On the other hand, Apple Pay has almost reached the point where no one cares about it in China. It has basically no presence in the Chinese market, and Apple’s total mobile payment volume is less than a fraction of the two giants.
Due to the convenience of Alipay and WeChat payment, card payment including Apple’s has suffered a collective fiasco in China. With the launch of the WeChat applet, Apple has truly felt threatened. As a light application, the WeChat applet is designed to allow users to use applications more conveniently and quickly, and to help users improve efficiency. But this is undoubtedly a free app store opened in Apple's belly. Although small programs are not yet a thing, this "fetus" will grow up sooner or later.
As we all know, since the iPhone was equipped with the App Store, Apple has been making profits from the App Store through application sales sharing. AppStore has long been Apple's most important revenue model in the iOS mobile Internet ecosystem. According to the latest third-party statistical report, the total revenue of Apple's software store in the Chinese market last year was between US$5 billion and US$6 billion. Its revenue in the Chinese market has exceeded the two major markets of the United States and Japan. It is estimated that by 2020, the App Store will bring $16 billion to Apple. If Apple allows WeChat mini programs to grow like this, it will eventually poke a big hole in Apple’s closed ecosystem, and Apple’s software store’s annual cash cow of billions of dollars in the Chinese market will be lost because of mini programs. Slowly drained away.In a nutshell, the battle between Apple and WeChat is ultimately a war over traffic entrances. Apple does not want its traffic to be hijacked by WeChat without any reason, thus losing its position in China. market position. As the overlord of China’s mobile Internet era, WeChat hopes to penetrate into various fields from social networking, finance, payment and other scenarios. The rise of mini programs will severely damage the Apple App Store in the Chinese market.
The above is the detailed content of Behind the shutdown of WeChat tipping function on iOS: The rise of WeChat and Apple's hidden worries. For more information, please follow other related articles on the PHP Chinese website!

微信文件的过期时间需要根据情况来判断:1、如果发送的文件没有打开过,则在72小时以后微信系统会自动清理掉,即过了三天文件就会过期;2、如果已经查看了微信文件,但是并没有下载(当然已经下载的文件也是一样的),那么文件是可以保留180天的,在这180天以内随时都可以去下载。

区别:1、拉黑后对话框从主页消失,但是聊天记录还在;删除后聊天记录全部消失不见了。2、拉黑后还能发给他,但是收不到他的消息;删除后不能发信息了。3、拉黑后双方都不可见彼此的朋友圈;删除对方以后,你看不到对方的朋友圈了,对方是否能看到你的,取决于设置(允许陌生人查看十张照片)与否,如果设置则可以看到朋友圈。

支持微信付款的购物平台有:1、京东,是中国的综合网络零售商;2、唯品会,是一家在线销售品牌折扣商品的互联网公司;3、拼多多,是社交新电商领导者,更懂消费者的购物平台;4、京喜,是京东旗下生活消费商城;5、蘑菇街,一个电子商务网站;6、聚美优品,是一家以销售化妆品为主的时尚购物网站;7、微店,是一个云推广电子商务平台;8、考拉海购,是一个跨境海淘业务为主的会员电商平台。

微信查看ip地址的方法:1、登录电脑版微信,右键点击屏幕下方的任务栏,点击“任务管理器”;2、弹出任务管理器时,点击左下角的“详细信息”;3、任务管理器进入“性能”选项,点击“打开资源监视器”;4、选择“网络”,勾选微信进程“Wechat.exe”;5、点击下面的“TCP连接”即可监视微信网络IP相关情况,发送消息得到回复就会显示他人的IP地址。

可以。未经过实名认证的微信号,可以绑定他人的银行卡,但在绑定过程中需要提供银行卡的开户人姓名、开户行地址、开户时预留的联系方式及银行卡支付密码;已通过实名认证的微信号,无法绑定他人银行卡,只能添加使用自己身份证办理的银行卡。

财付通是微信,是腾讯公司旗下的第三方支付平台,其核心业务是协助在互联网上进行交易的双方完成支付和收款,其使用方式是:1、进行账户注册及登录;2、进行账户充值;3、根据需求设置快捷支付;4、通过打开微信支付或QQ钱包查询交易账单。

不是,一个身份证能绑定5个微信。按照微信当前规定,一个身份证可以实名认证5个微信号;如果已经实名认证了5个微信账号,但是还想要继续实名,就要把已经实名认证的一些不用的微信号清除以后,才可以再实名认证新的微信号。

电脑微信打字打一个少一个是因为开启了改写状态,其解决办法:1、打开电脑微信;2、在微信聊天窗口输入对话文字内容;3、找到并按下键盘上的Insert键即可正常输入文字内容。


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