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Use PHP to implement small site advertising management_PHP tutorial

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2016-07-21 16:04:51872browse

Image link ads are probably the most commonly used online advertising model, but the dynamic and random display of multiple ads is not that simple. PHP's file upload function provides a solution to randomly display advertisements based on weight in this 468x60 pixel area (the standard size of web page advertisements), thereby avoiding the need for plug-ins in the development of FTP programs or ASP and Perl CAI Extensions are needed to achieve this feature.

This example was debugged and passed under PHP4+MySQL+Apache for Win9x/2000. It consists of two parts: the program AddNewAd.php3 for adding new advertisements and the program ShowAd.php3 for displaying advertisements, both of which are stored on the server. In the "test/guanggao/" directory under the PHP file directory. Create a subdirectory "adbanner/" in the guanggao directory to store advertising link images.Below we analyze step by step.

1. First, create a MySQL database: guanggao

In a Windows environment, it is very simple to create an empty MySQL database, because each database exists in the mysql/data/ directory. subdirectory, so just create a new subdirectory guanggao in this directory. At this time, there are no tables and data in the database.

2. Create a new advertising program: AddNewAd.php3

Design idea: first use a form to get the user’s new advertising information; then use the PHP function copy() to copy the linked image (banner) The file is uploaded to the adbanner directory of the server; finally, the image file name, advertising URL, description, weighted information, etc. are written into the created MySQL data table ad. The program code is as follows:

 # AddNewAd.php3——Add new advertisement#

Add new advertisement

//The form is used to enter new advertisement information and submit Process it for the PHP program below;
//Among them, the larger the weighted value priority number, the higher the probability of the image appearing on the loading page. The default is 1.


Advertising Banner:

Advertising URL:

Image link description ALT:

Display weighting:




//PHP program that processes form data;
//The image banner name and link address cannot be empty;
if (( banner!="") & ( url!="") ) {
//If the advertising link and image name have been used, you must choose another one;
if (file_exists("adbanner/". banner_name)) {
echo "Advertising image. banner_name. has been used , please choose another one! ";
exit;
};
//Upload the link image file name to the adbanner directory;
copy(banner,"adbanner/". banner_name);
/ /Connect to the MySQL database;
connection = mysql_connect();
//Select the data source guanggao and execute the query;;
mysql_select_db("guanggao", );
query="SELECT * FROM ad" ;
result=mysql_query( query);
//If the data table ad does not exist, create a new data table ad according to the following structure;
if(!result){
mysql_query("
create table ad(
url varchar(100) not null,
banner varchar(150) not null,
alt varchar(100) null,
priority tinyint(4) default '1' not null
)") or die(mysql_error());
}
//Insert new data from the form into the data table ad;
query="insert into ad(url, banner , alt, priority) values(' url', ' banner_name', '
alt', ' priority')";
//If the insertion is successful, the following information will be displayed;
try=mysql_query( query);
if(try){
echo "An advertisement has been added, detailed information:
";
echo "
";
echo "Advertisement URL: url
advertisement Link description: alt
Display weighting: priority ";
}
}
?>

3. Create a display advertising program: ShowAd.php3

Design Idea: Get all column information in the database table and store them in corresponding one-dimensional arrays. Add the weights of all advertisements to get a maximum random number. Use srand() to generate a random tree seed each time the page is loaded, and then Use the rand() function to generate a random number between 1 and the maximum random number, and then randomly display different advertising banners according to certain rules. The greater the weight, the greater the chance of being displayed.

# ShowAd.php3——Display ads randomly#
//Connect to select database;
connection = mysql_connect();
mysql_select_db("guanggao", connection);
/ /Execute the query to get the number of ads;
query="SELECT url, banner, alt, priority FROM ad where priority > 0";
result=mysql_db_query("guanggao", query);
numrows= mysql_num_rows( result);
//Use the mysql_fetch_object() function to obtain useful column information and store it in the corresponding array;
while( row = mysql_fetch_object( result)) {
adurl[]= row-> url; Initialize intermediate variables;
numcheck= numrows;
i= pricount=0;
//Get the maximum random number;
while(numcheck) {
pricount+= adpriority[ i];
i++; numcheck--;
}
//Generate a random number seed every one millionth of a second when the program is executed;
srand((double)microtime()*1000000);
/ /Get a random number between 1 and the maximum random number;
pri = rand(1, pricount);
//Clear the intermediate variables to zero;
pricount=0;
//According to weighting If the values ​​are different, an array whose elements are strings used to display advertisements is generated;
for( i=0; i< numrows-1; i++) {
pricount += adpriority[ i];
if ( pri <= pricount) {
ad[]="";
}
}
//Display ads, the greater the weight, the greater the chance of display;
echo ad[ 0];
?>



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