The game of Bitcoin is shifting. Large companies are competing for funds and day-to-day investors.

The enterprise library has accumulated 157,000 BTC so far this year, which is worth approximately US$16 billion at today's price.

While capital and day-to-day investor engagement in the cryptocurrency space has declined, big companies are changing the rules of the game.

The enterprise library has accumulated 157,000 BTC so far this year, which is worth approximately US$16 billion at today's price. Meanwhile, exchange-traded funds have received 49,000 BTC, worth approximately $5 billion. The government also holds 19,000 BTC. However, individual holders sold a net 247,000 BTC.

Company: The biggest buyer, a prominent role

According to River's research, companies make up the largest part of Bitcoin demand growth. One name is particularly prominent: Michael Saylor's strategic company. This year, the company bought nearly 80% of Bitcoin.

With miners selling only about 450 BTC per day, it becomes very difficult to get a large amount of coins. When a company purchases more than this in a few weeks, the supply becomes tight.

ETFs and state treasury

Next is the fund and the national treasury. This year, ETFs have added 49,000 bitcoins. This is a big number, but it is still much lower than the company's purchases.

The government has also taken action to include about 19,000 BTC into its public reserve this year. This suggests that public institutions are beginning to see Bitcoin as a trend.

Which industries are most active in buying Bitcoin?

The wave of corporate purchases is not limited to financial giants. River said financial and investment groups account for nearly 36% of corporate purchases. Technology companies account for 17%, followed by consulting companies, accounting for 16%.

Other buyers include real estate, nonprofits, consumer and industrial groups, as well as healthcare, energy, agriculture and transportation companies.

New buyers for 2025 include video platform Rumble and Hong Kong builder Minger.

Bitcoin: The Story of Supply, Demand and Deflation

The company said strong buying activity puts huge pressure on the Bitcoin supply.

Cryptocurrency CEO Ki Young Ju said the pressure has caused the cryptocurrency to shrink by -2.3% annually. He added that the hoarding of companies caused miners to produce in fact "halved" supply.

Author Adam Livingston also proposed the concept of synthetic layoffs in coin creation. He believes that if these trends continue, the price bottom line may be higher than before.

Some recent large bitcoin purchases

Some recent moves have attracted attention. Strategy bought 13,390 BTC for a $1.34 billion deal.

Metaplanet has added 1,241 BTC to its Treasury Ministry, pushing it to the hiding place in El Salvador as of May 12.

Bitwise reported that at least 12 listed companies purchased Bitcoin for the first time in the first quarter of 2025, holding more than 95,000 BTC.

The surge in purchasing activity has increased the total number of Bitcoins held by public companies by 16%.

What will happen to Bitcoin next?

Business appetites have redefined the Bitcoin market this year. No longer a hobbyist or businessman chasing fast-bearing gains.

Large players are viewing Bitcoin as cash on the balance sheet. This will create a more stringent market. If they slow down their purchases, miners may face a flood.

But it is obvious at the moment: the business is in the driver's seat. Please stay tuned for more updates.

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