


No.9 Company exclusively named Yi Yang Qianxi's Bath Pool Concert: Showing the Art of Rejuvenating the Brand
Nine Company and brand spokesperson Yi Yang Qianxi have created glory again in the third year of cooperation! The "Battle Pond" Bath Pond Concert, exclusively sponsored by No. 9, has set a new benchmark for brand rejuvenation and industry cross-border cooperation with its unique artistic expression and sincere emotional expression. This concert, which was launched on December 7 and 8, is not only another innovative attempt in cross-border marketing by No. 9, but also a successful example of the deep emotional connection between the brand and young users.
The blend of music and life: the unique charm of a bathing pool concert
As the exclusive narrator of the Bath Pool Concert of "Break the Pond", No. 9 has worked hard to create a unique music experience. The concert is divided into two episodes, which will be broadcast on December 7 and 8 respectively. With the "Bath Pool", a scene with a very lifelike atmosphere, the film and television lens language and stage performance are combined to connect ten classic songs, presenting an audio-visual feast to the audience. In the misty water vapor, music flows slowly and emotions extend in the melody, so that the audience can relax, explore themselves, and feel the warmth and resonance in life.
The inspiration for "Browning the Pond" is derived from the migration phenomenon in nature - living things migrate for survival, and after suffering, they become more tenacious. "Tang" symbolizes every station in the journey of life: it provides a place for wanderers to rest, brings warmth to travelers, and is the destination of the soul. The bath pool is like a ferry, connecting the inner world and the outer world.
Based on this concept, Yi Yang Qianxi chose to hold a special concert in the mass bathing pool at the beginning of the new year. He used his singing to tell the story and mood of a traveler in a warm bath, and the ripples of the pool water reflect the resonance of people's hearts. Life is about constantly adjusting and adapting, exploring the balance between oneself and the environment. What is important is to move forward without hesitation on the road of life and live freely and calmly.
This extremely artistic form of expression not only shows Yi Yang Qianxi's unique perspective as a musician, but also injects warmth and emotion into the No. 9 brand. The core theme of the concert - returning to oneself is perfectly in line with the brand concept of "technology changes life" advocated by Nine Company, further deepening the emotional connection between the brand and users.
The perfect combination of brand and spokesperson: the three-year cooperation between No. 9 and Yi Yang Qianxi
This bath concert is another important milestone in the three-year cooperation between No. 9 and global spokesperson Yi Yang Qianxi. No.9 chose Yi Yang Qianxi as the spokesperson because the image and personal concept of the young idol he represents are highly consistent with the brand. As a representative of contemporary young people, Yi Yang Qianxi has performed outstandingly in many fields such as music, film and television, stage, etc., and has always conveyed the spirit of sincerity, persistence and innovation, which is perfectly in line with the brand values of Jiuno Company's pursuit of excellence and innovation in the field of smart travel.
Over the past three years, the in-depth cooperation between No. 9 and Yi Yang Qianxi in the fields of music, film and television, and trends has not only brought huge commercial value to the brand, but also successfully achieved a breakthrough in brand rejuvenation and user emotional connection. The naming cooperation of this bath concert further proves the depth and success of the cooperation between the two parties. This cross-border linkage between art and brand has successfully given Jiu No. 9 brand more cultural connotation and label of youth, consolidating its leading position among young consumers.
As a leading brand in the smart electric vehicle industry, Nine Company has been moving steadily on the road to brand rejuvenation in recent years. With its technological innovation and market insight, Nine Company has been ranked first in the intelligent ranking for three consecutive years and has become the first choice brand for young electric vehicles in China. In 2023, the company's revenue exceeded 10 billion yuan, and overseas market expansion achieved remarkable results. The sales of core products such as smart electric vehicles and electric scooters continued to grow, providing strong commercial support for the brand.
Through diversified strategies such as technological innovation and cross-border cooperation, Nine Company has successfully linked its brand image with keywords such as youth, intelligence, and high-end. The Bath Pool Concert of "Broken Pond" not only demonstrates the forward-looking nature of Jiuno Company in cross-border cooperation, but also provides the industry with an innovative model of brand rejuvenation through the combination of music art and technological scenarios.
The Bath Pool Concert of "Broken Pond" is the latest achievement of the Nine Brand's youth strategy and a vivid reflection of the emotional resonance between the brand and users. Through the cross-border integration of art and life, Nine Company not only demonstrates the vision of technology empowering life, but also narrows the distance between smart travel and users in an innovative form. This concert gave a strong mark for the cooperation between No. 9 and Yi Yang Qianxi, and also set a new benchmark for cross-border cooperation in the industry.
On December 7th and 8th, 11:28, let us follow "Broken Pond" - Yi Yang Qianxi's bathing pool concert exclusively named by No. 9, slow down the pace of life and feel the reawakening of the senses. In the baptism of time, step through the pond with the courage to set out at any time, and explore the wonderful new world.
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