Ubisoft Create New Subsidiary With Tencent Focused On Three Of Its Biggest Franchises

Ubisoft joins hands with Tencent to create three new game series companies!

Game publisher Ubisoft announced the establishment of a new subsidiary, Tencent invested $1.25 billion and held about 25% of its minority stake. The new company will focus on three major heavyweight IPs under Ubisoft: Assassin's Creed, Far Cry and Tom Clancy: Rainbow Six. The move aims to deal with Ubisoft's previous layoffs, poor game performance and sluggish stock prices, and the successful release of Assassin's Creed: Shadow provides strong support for this strategic transformation.

According to VGC, the new subsidiary will be committed to improving the narrative quality of these three series of stand-alone games, increasing the frequency of multiplayer content release, introducing a free game mode, and integrating more social functions. IGN reported that the subsidiary is valued at $4.3 billion.

The impact of Tencent investment on three major series

At present, it is unclear what specific impact Tencent’s investment will have on these three major series of games, but this huge investment will undoubtedly have a significant impact on their future development. Ubisoft said the company will continue to focus on the development of the Ghost Reconstruction and Division Lockdown series and strive to achieve greater success in its top games.

The new subsidiary will integrate development teams in Montreal, Sherbrooke, Sagnay, Barcelona and Sofia to be responsible for the development of the Rainbow Six, Assassin's Creed and Far Cry series, as well as Ubisoft's existing game library and future projects. While existing projects and development teams will continue to advance, it remains to be seen whether the new agreement will have further layoffs or other significant impacts.

Ubisoft's transformation

Although Ubisoft has achieved recent success with "Assassin's Creed: Shadow", the road before this has been full of ups and downs. Star Wars: The Outlaws performed poorly last year, causing Ubisoft to close a studio and lay off hundreds of employees. The company has previously stated that the game delay and cancellation was caused by excessive development of games at the same time.

Ubisoft stressed that the company will continue to develop other games except for the three major series.

Assassin's Creed: Shadow's success is not a panacea

While the success of Assassin's Creed Shadow's sales is crucial to Ubisoft, it may not be enough to solve all the problems the company faces.

After a series of mistakes, Ubisoft tried to expand and narrow its business focus by establishing a new subsidiary, which may be the strategic adjustment it needs. The impact of the new subsidiary on the future development of Assassin's Creed, Far Cry and Rainbow Six remains to be seen, but it is hoped that this move will lead Ubisoft in a positive direction.

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