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Personalize it!

Mar 16, 2025 am 09:59 AM

Personalize it!

Improve the website user experience, starting with enhanced accessibility and personalized customization. Accessibility improvements not only expand the audience and enhance the experience of all users (not just for people with disabilities), but also bring SEO advantages.

Similarly, customization of preference query is also an excellent way to provide a personalized experience, making users feel more comfortable and more convenient.

prefers-reduced-motion preference query is a good example. This preference means that users prefer web experiences without fancy and fast animations. You can write styles that support this preference and write media queries for users who do not set this preference to provide a more "vibrant" interactive experience.

Another preference to consider is the user's color scheme preference. While most websites now use light-colored themes by default, in recent years, especially when browsing web pages at night, the demand for dark themes has been high. Providing custom themes that align with user preferences is another way to enhance the user experience.

You can do this efficiently by using CSS to custom properties and adjusting these custom properties values ​​using the prefers-color-scheme media function. If you use common values ​​such as background, text, and highlighting, you can update all values ​​in one place.

Don't forget to also use color-scheme attribute to automatically get some theme conversions of the browser. Setting this property will tell the browser which color themes (light, dark, or both) are supported on the page. In turn, the browser will automatically convert form controls and browser UI (such as scroll bars) to the correct theme:

In this demo, even if I don't set text color for my color theme, because I use color-scheme: light dark in :root tells the browser that the site supports light and dark themes, it automatically switches the font color from black to white.

You can test your dark theme in the Rendering panel of Chrome DevTools without changing system settings. This image shows the dark mode of the houdini.how website:

Another benefit of creating dark themes is saving users battery power. A Pixel 6 Lab study found that dark themes save 11% of power consumption for OLED screens.

So you now respect your user’s accessibility needs, preferences, and battery life, which is a great way to make your website more user-friendly.

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