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In Two Point Museum, a thriving gift shop is key to maximizing profits and boosting your museum's rating. This guide details how to transform a basic gift shop into a lucrative and appealing space for your visitors.
While a minimal setup with one assistant and a few items generates some income, expanding your gift shop significantly increases revenue and guest satisfaction. Don't miss out on this crucial income stream!
The gift shop is an essential early-game addition, providing substantial and reliable income before donations and large visitor numbers become significant. It also enhances your museum's overall rating and guest happiness.
Guests can purchase six merchandise types: trinkets, plushies, posters, onesies, books, and toys. Each item type requires a dedicated stand, and you can choose the thematic style to match your exhibits.
Gift shops are staffed by assistants. A minimum setup requires one entrance, one checkout counter, and one trinket stand—but this is just the beginning.
Assistants in gift shops benefit most from Customer Service, Guest Happiness, and Aerodynamics skills. These skills improve checkout efficiency and merchandise restocking.
To maximize profits, offer a diverse merchandise selection tailored to your exhibit themes and guest preferences.
Profitability and overall appeal are improved by expanding merchandise variety, shop size, and incorporating decorations. You can also customize flooring and walls using the Room Customization option.
The gift shop has a maximum room rating of five stars. Achieve this by adding more merchandise stands, trash bins, and themed decorations.
Increasing room capacity is crucial. Smaller shops limit the number of guests served simultaneously. Expand the room using the Edit Room option.
Check the Room Capacity on the information menu. A red exclamation mark indicates overcrowding. Every two added tiles increase capacity by one. Aim for 16-25 capacity in larger museums.
Larger shops accommodate more guests and assistants (each requiring a checkout counter). Assistants without checkout counters focus on restocking.
Room capacity only refers to guests; assistants don't affect this number. Additional assistants require additional checkout counters.
Adjusting merchandise selection and themes is vital. While most guests will buy something, they have preferences.
Use the Guests tab in the Sticker Book to identify preferred merchandise for each guest type. Match your shop's offerings to your museum's dominant guest types.
The table below shows preferred merchandise for each guest type:
Guest Type | Most Preferred Merchandise |
---|---|
Standard Guest | Toy Stand, Bookcase, Poster Stand |
Supernatural Enthusiast | Trinket Stand and Bookcase |
Science Enthusiast | Toy Stand |
Goth | Toy Stand, Bookcase, Poster Stand |
Frogborne | Toy Stand, Bookcase, Poster Stand |
Cheese-Moonger | Toy Stand, Bookcase, Poster Stand |
Space Enthusiast | Toy Stand, Bookcase, Poster Stand |
Space Gibbon | Toy Stand, Plushie Stand, Onesie Stand |
Marine Life Enthusiast | Poster Stand and Plushie Stand |
Botany Enthusiast | Poster Stand |
Wetlantean | Toy Stand, Bookcase, Poster Stand |
Yeti | Poster Stand |
Professor | Bookcase and Poster Stand |
Tourist | Trinket Stand and Bookcase |
Children | Onesie Stand and Toy Stand |
Clown | Poster Stand and Plushie Stand |
Caveman | Poster Stand and Plushie Stand |
Vampire | Poster Stand and Plushie Stand |
Depending on campaign Progress, museum size, and exhibit themes, a single-theme gift shop may be insufficient. Multiple exhibit themes require a diverse merchandise selection to attract various guest types.
Identify your primary guest types using the Sticker Book. Adjust merchandise accordingly. Consider multiple smaller, themed gift shops if space allows.
For example, Botany and Science exhibits attract Science Enthusiasts, Professors, and Botany Enthusiasts. Prioritize Bookcases, Toy Stands, and Poster Stands, ensuring representation of each theme.
There's no limit to the number of merchandise stands, but each requires adequate space. A large shop could theoretically cater to every guest preference.
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