

Sony Unveils New Blockchain Initiative, Soneium, Developed in Partnership With Startale Labs
Soneium is an Ethereum Layer-2 blockchain designed to enhance scalability and user experience. It also aims to make blockchain technology accessible to a broader audience.
Technology giant Sony Group recently announced its new blockchain plan-Soneium, jointly created by Startale Labs. This is an Ethereum second-layer blockchain designed to improve scalability and user experience while making blockchain technology accessible to a wider range of people.
Soneium will serve Web3 projects in industries such as entertainment, games, and finance. The move will leverage Sony’s strong Web2 ecosystem to promote the use of blockchain technology. Sony Block Solutions Labs, the team behind the project, emphasized that Soneium is poised to become a mainstream product thanks to Sony’s strong distribution advantages and built-in audience.
Watanabe, founder of Astar Network and director of Sony Blockchain Solutions Laboratory, said that Sony Group has a good distribution network and its products have a large number of daily users. Therefore, it was crucial for Soneium to build a product that people actually wanted and that could be expanded further to the periphery of the Web3 realm.
Soneium testnet launch date has not yet been determined, Sony will announce more details soon
The testnet is still being prepared and there is no fixed date for the blockchain launch. Specifically, Sony Blockchain Solutions Lab is expected to reveal more information about available tools and what is needed to build the platform. In the testnet, Soneium will integrate Astar Network’s zkEVM to enhance the initial liquidity of the new blockchain.
In the future, the platform called Soneium is expected to introduce new features such as evolving revenue distribution that protects artist rights and creates new ways to distribute proceeds from fair crowdfunding between artists and fans. These features are designed to benefit content creators by ensuring their work is protected and they are fairly compensated.
In addition to the Soneium project, Sony also plans to launch its native cryptocurrency trading platform in Japan, thus advancing its participation and investment in the blockchain and cryptocurrency market. This demonstrates Sony’s continued commitment to applying blockchain technology to its business strategies and solutions.
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