Wang Teng said that Xiaomi mobile phone users are the most loyal to Android. Is the survey result a slap in the face?

Recently, the topic "Which mobile phone brand has the highest user loyalty" has been very hot on the Internet, arousing heated discussions among netizens. In this regard, Wang Teng, general manager of Redmi marketing and brand spokesperson, released data saying that Xiaomi ranks first in user loyalty among Android mobile phone brands. However, another latest survey shows that Xiaomi’s user loyalty is not the first in the minds of netizens.

1. Xiaomi mobile phone

Wang Teng said on Weibo that he saw a statistical report and the data showed that Xiaomi is the number one Android brand. He also emphasized: It is basically consistent with the proportion of our own daily statistics.

Judging from the picture released by Wang Teng, this is a typical smart terminal replacement brand destination data in December 2023. The numbers marked in yellow represent the proportion of users of a certain brand flowing to the same brand. This can basically be understood as brand loyalty. Spend.

, Apple Weibo

Specifically, Apple has the highest proportion, reaching 52.8%, followed by Xiaomi, with a proportion of 49.0%. In addition, the proportions of OPPO, Huawei and vivo are all in the range of 30% to 40%. Based on this, there is nothing wrong with Wang Teng saying that Xiaomi is the “number one Android brand”.

1. According to a poll initiated by Weibo Digital, among more than 5,000 participating netizens:

• 2,500 people believe that Apple has the highest user loyalty.
• 1,500 people believe that Huawei has the highest user loyalty.
• Nearly 600 people believe that Xiaomi users have the highest loyalty.

2. Note: This data only represents netizens’ perception of mobile phone brand user loyalty, and does not equal the true situation of loyalty.

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