So high-end! Huawei mobile phone revenue and average selling price hit record highs in the second quarter

According to data from TechInsights, thanks to the recovery of the 5G market and the easing of supply chain constraints, Huawei's global smartphone shipments increased by 49% year-on-year in the second quarter of 2024, reaching 11.6 million units. It is particularly worth mentioning that Huawei's wholesale average selling price (ASP) and wholesale revenue both hit record highs due to an increase in the sales volume of high-end models (Mate and Pura series combinations).

1. In the second quarter of 2024, Huawei achieved initial success in the high-end market dominated by Apple and Samsung.

2. Pura 70 series covers all price ranges from 5,500 yuan to 10,999 yuan (approximately US$769 to US$1,539) in the Chinese market.
3. The share of Pura and Mate series in Huawei’s total shipments has grown significantly.

   

   1. In the folding screen mobile phone market, Huawei performed even more eye-catchingly, with shipments of the Mate X series and Pocket series increasing by 400% and 50% year-on-year respectively.
4. Last quarter, Huawei launched Pocket 2, with a retail price range of 7499 yuan to 8999 yuan, which is comparable to Samsung Z Flip 5, but lower than vivo X Flip and OPPO N3 Flip The 512GB and 256GB versions are 1,200 yuan to 2,000 yuan higher (approximately $166 to $277).
5. Huawei's global shipment growth is mainly attributed to the Asia Pacific , especially in the China market which has made significant progress.
6. In the second quarter of 2024, Huawei ranked third in the Chinese smartphone market.

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