New cars drop by RMB 280,000, Zhiji Auto angers consumers again

According to Sina Technology reports, since purchasing Zhiji Auto, Wenzhou car owner Li Meng has encountered at least three bad things. First, the L7 he purchased depreciated by RMB 280,000 in one year; second, as one of the first owners of Angel Wheels, the rights promised by Zhiji had been severely "shrunk"; third, his L7 needed to be replaced with lithium-ion power due to chassis damage. However, after spending 134,700 yuan, it was discovered that the new battery had obvious traces of modification. "It turned out to be a modified part made from batteries of other models."

The battery is not original because the L7 model battery product has been discontinued for nearly a year and a half and is out of stock. The two sides had serious differences on this matter. What made Li Meng angry was that the supplier of Zhiji automobile batteries clearly gave instructions with the word "modification", but the Zhiji dealer said that "it cannot raise objections to refurbishment, modification and return to the factory, etc." On the grounds that it requires itself to accept "modified batteries that are brand new and original without any commitment".

The inconsistent Zhiji Automobile is constantly eroding the trust of car owners.

Old owner of Zhiji Auto, once again has a headache for after-sales service

As one of the earliest owners of Zhiji Auto, Li Meng spent a total of 420,000 yuan on his L7. However, after becoming an L7 owner, Li Meng was involved in the rapid depreciation of the vehicle and various lawsuits to defend his rights due to the dismal sales of the L7 and the failure to redeem the Angel Wheel owner's rights promised by the car manufacturer.

What is even more unacceptable to him is that in May this year, when the vehicle needed to replace the lithium-ion power battery due to damage to the chassis, he spent 134,700 to order the original L7 battery from the local Zhiji dealership store, but there were obvious defects after the arrival. The traces of modification were finally confirmed to be a modified product made from the battery of the LS7 model.

According to a "Battery Description" issued by Zhiji Automotive Battery Manufacturer SAIC Times he provided, at present, there are no new products manufactured and no corresponding EP33L-400V batteries for the Zhiji L7 model in the past year and a half (18 months). Inventory and after-sales demand are all modified from the same platform battery LS7-S11L-400V product.

In addition, while modifying the high-voltage interface on the front-end EDM of the battery, in the work order component part of the battery, there are three parts showing that they have been "removed and replaced with new ones"; the battery also has the product part number, assembly number, and assembly number. Information such as the production number has also been changed. The product part number was changed from 11679015 before the restructuring to 11463262 after the restructuring.

According to his speculation, the Zhiji accessories system shows that the battery part number of the first model of Zhiji LS7 is "11679016". It will be launched in February 2023. The battery part number provided by the dealer is similar to the battery part number of the first model of Zhiji LS7. Therefore, the production time of this battery may also be in the first half of 2023.

"I spent 134,700 yuan to buy a battery, and I was given a modified part. Was it produced more than a year ago?" Li Meng was very dissatisfied and asked to replace the battery of the product to provide herself with a "non-reformed, non-long-term battery" Overstocked Products”. However, this request was rejected by Zhiji Auto and the dealer store. The relevant personnel asked Li Meng to accept the dealer's offer of "new and original batteries without any promise" on the grounds that "no objections can be raised to refurbishment, remanufacturing and return to the factory, etc." .

denies the existence of "modified parts", but violates the "car three guarantees policy"?

In communication with Sina Technology, the after-sales manager of the Zhiji Auto store where the incident occurred said: "We ordered genuine parts from the manufacturer through regular channels. The words 'reformed' appear in the battery description of SAIC Era, which are used internally by them. There is an essential difference in the legal restructuring stipulated by the state. We are also actively providing feedback to the manufacturers regarding customer concerns. "

Regarding the alleged pre-reform battery series production in the first half of 2023, the store staff said: "This is. It’s just a speculation by the car owner. We can’t make any more speculations. We believe that SAIC Era’s batteries are compliant and legal.” The person pointed out, “Li Meng’s battery purchase fee of 134,700 yuan has not yet been fully paid. , the two parties are still in dispute over the battery issue. "

According to the "Interim Measures for the Standardization and Management of Auto Parts Remanufacturing": "Remanufactured product sales companies and auto repair companies should inform consumers when selling and using remanufactured products. Explain that the product is a remanufactured product, and provide the quality certificate, quality assurance information and after-sales quality warranty manual of the remanufactured product." The obligation to inform should not be exempted even if no payment is required by the consumer. However, according to Li Meng, dealers and Zhiji did not notify him in advance about product modifications and part number changes.

According to the "Three Guarantees Policy for Automobiles" issued by relevant departments in 2005 - automobile after-sales service must meet the user's after-sales service needs for 10 years after the vehicle stops production.

Most of the year has passed, and the annual sales volume has only reached 20% of the target

According to Zhiji’s official website, Zhiji currently has four models on sale, namely IM L6, IM L7, IM LS6, and IM LS7. Among them, the first to be launched For the L7 model, the current description given by SAIC Times shows that the original "battery" has not been produced for 18 months and is no longer in stock.

In terms of sales, in July, 6,017 units of the entire Zhiji series were delivered, a year-on-year increase of 249%. From January to July this year, the cumulative sales volume was 28,469 units, and the average monthly sales volume was less than 5,000 units. According to Liu Tao, co-CEO of Zhiji Auto, previously stated that Zhiji’s annual sales target in 2024 is 120,000-130,000 vehicles. Unfortunately, more than half a year has passed, and Zhiji Auto’s annual sales completion rate is only 24%.

An interesting phenomenon is that at the beginning of this year, Xiaomi Motors, which was the target of Zhiji Auto's efforts to benchmark, has only one car, Xiaomi SU7. Since its launch on March 28 this year, the cumulative delivery volume has now exceeded 30,000 vehicles. Previously, when Zhiji Auto released its new car L6, it launched a comprehensive benchmarking of the Xiaomi SU7 Max version at the press conference, and mislabeled Xiaomi car parameters in the introduction, which caused widespread market attention to the two institutions.

In the end, Zhiji Auto ended with three public apologies. Today, the sales gap between its four models on sale and Xiaomi's sales is gradually widening, and it is even beyond the reach. I wonder if this situation still meets the original expectations of Zhiji Automobile?

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