Transak Introduces Wire Transfers for Crypto Users in the United States
This marks the first time that crypto users in the world's largest economy will be able to top up their digital asset accounts via wire transfers.
Web3 payments infrastructure provider Transak has introduced wire transfers for crypto users in the United States, becoming the first fiat-to-crypto on-ramp to do so.
This marks the first time that crypto users in the world’s largest economy will be able to top up their digital asset accounts via wire transfers. Providing a familiar and secure payment method could bolster crypto adoption and make it more accessible to the mainstream, according to Sami Start, the co-founder and CEO of Transak.
Start told Cointelegraph: “More trusted fiat on-ramps could increase cryptocurrency adoption among mainstream crypto users in the world's largest economy. The current 560 million crypto users could triple by 2026, according to some experts.”
Previous fiat-to-crypto on-ramps, such as credit cards, come with significant restrictions, including transaction limits and higher fees, compared to wire transfers. Data-driven marketing platform unifies Web3 marketing under one roof
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Even though Web3 marketing is projected to skyrocket to $45 billion by 2032, it remains a fragmented industry fraught with inefficiencies and disjointed efforts. Despite the explosive growth potential, brands often find themselves juggling multiple service providers to meet their varied marketing needs.
From social media management to influencer collaborations and onchain engagements, each component is typically sourced from different providers. This fragmentation complicates the execution of marketing strategies and leads to inefficiencies and increased costs. Amid these challenges, the need for a unified solution that can streamline marketing efforts and deliver consistent, measurable results becomes evident.
Enter Midle, a task-to-earn platform designed to simplify and enhance Web3 marketing. Midle aims to be the one-stop shop for all marketing needs, offering a comprehensive suite of services that include social media tasks, onchain activities and influencer partnerships. By consolidating these services under one platform, Midle enables brands to efficiently increase user acquisition, retention and engagement.
This is partly why wire transfers could help the industry reach the first billion crypto users, according to Start, who explained: “Bank transfers could significantly boost new investment into the crypto space.”
In the United Kingdom, Transak saw an over four-fold increase in transaction volumes through bank transfers after introducing wire transfers, the firm’s CEO told Cointelegraph.
Transak's new wire transfer feature is available with a minimum threshold of $2,000 and a maximum of $25,000 per transaction.
This is mainly because wire transfers are the preferred transaction method of high-net-worth individuals, according to Start, who explained: “Transak has been federally licensed as a money transmitter in the US since early 2022, but regulation isn’t the only hurdle.”
Finding a banking partner in the US was just as challenging, according to Max von Hulewicz, the head of expansions at Transak, who said:
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