

Masa also becomes the first live token in the Bittensor Subnet Ecosystem, introducing a new dual-token reward structure to incentivize contributors and democratize AI development.
Masa Launches AI Data Subnet on Bittensor, Unveiling Dual-Token Rewards and Surging Decentralized AI Development
Masa also becomes the first live token in the Bittensor Subnet Ecosystem, introducing a new dual-token reward structure to incentivize contributors and democratize AI development.
Masa, a decentralized AI network where people earn by contributing data, announced today the launch of an AI Data Subnet on Bittensor, a protocol pioneering the decentralized production of artificial intelligence. Masa will leverage Bittensor’s peer-to-peer machine intelligence network to supercharge AI data aggregation, transformation, and access. Together, this empowers a world of Fair AI powered by the people, where AI developers can build anything, anywhere with the world’s data.
The AI sector of the crypto industry is projected to reach $10.2 billion in revenue by 2030, according to a research report from VanEck, while centralized AI has a projected market share value of $1.8 trillion by 2030. However, there is a clear demand for decentralized players, as the essential components of AI including compute, models, and data, should not be monopolized by centralized entities.
Value Proposition of the Masa Bittensor Subnet
Bittensor has amassed a $10 billion AI ecosystem since its launch in March 2023. Institutional validators, such as DCG subsidiary Foundry and Polychain, collectively staked a total of 5.7 million – or $1.8 billion worth of – $TAO. Bittensor operates through a central network consisting of smaller, specialized sub-networks, each dedicated to different areas of AI. With its sophisticated TAO economic model that incentivizes the production of high-value AI subnets, Bittensor is a significant player in the DeAI space.
Masa enables people from all over the world to contribute data and compute to AI development, without centralized control. Masa allows AI developers to build anything, anywhere with the world’s data. It facilitates the fair, open, and permissionless contribution of AI training data, compute, and bandwidth.
Similar to Bittensor’s incentive mechanism, Masa contributors – validators and workers – are rewarded based on the value of their contribution to the network, using game-theoretical frameworks that optimize a contributor’s utility on the network. This ensures an effective system that uses economic incentives to drive growth and the equitable expansion of Fair AI.
The Masa Bittensor Subnet provides real-time and static, structured, annotated, and vectorized data from a variety of data sources critical for AI development, such as X (Twitter), Discord, diarized speech (e.g. podcasts, YouTube, TikTok), gated web data (e.g. New York Times), and public web data (e.g. Google Search).
Real-time data can be used to build robust datasets or directly in system prompts for current context. Static data sets are constantly updated and stored by subnet workers for further processing into vectors to fuel Retrieval Augmented Generation (RAG) in AI agents. These data sets are processed and annotated using agentic data pipelines that employ fine-tuned LLMs trained on JSON and other formats to deliver high-quality outputs from volatile data inputs. AI developers have been using Masa data for a wide range of use cases, such as capturing trading signals and building hyper-personalized AI companions.
The Masa and Bittensor communities can participate using low-power devices to run a Masa worker node from laptops, servers, or future mobile devices by contributing compute and bandwidth from anywhere in the world.
$MASA Joins Bittensor Subnet Ecosystem as First and Only Live Token
Masa’s token, $MASA, now becomes the only live token for any subnet in the Bittensor ecosystem. In addition, Masa Protocol and Masa Bittensor Subnet validators and workers can earn dual-token staking rewards in $MASA and $TAO. Masa Foundation-owned TAO from operating the subnet will be used to support $MASA through buybacks or distributions as part of the emissions schedule.
Masa was the first AI project to debut on CoinList in 2024 via a 17-minute public sale in March. Over the last 2 years, Masa has grown to over 1.6 million contributors and over 100 developers in its network, where individuals earn by contributing data. Masa’s ecosystem of contributors, developers, and validators is expected to significantly enhance Bittensor’s performance and utility.
「作為 2014 年參與以太坊 ICO 的早期加密貨幣建構者和採用者,Bittensor 讓我想起了 2017 年左右的以太坊生態系統,」Masa 聯合創始人 Brendan Playford 說道。 「雖然 Bittensor 仍處於早期階段,但在去中心化人工智慧快速擴張的推動下,它有潛力超越以太坊的成長。DeAI 有潛力變得平等
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