How to find materials for popular Douyin videos? How to add showcase to popular video?

On Douyin, a short video platform with more than 350 million daily active users, popular videos emerge one after another, attracting the attention of countless creators. So, how to find the materials of Douyin’s popular videos and add your own showcase to the popular videos? This article will reveal to you how to find popular videos on Douyin, and guide you on how to successfully create popular videos for showcases.

1. How to find materials for popular Douyin videos?

1. Keep up with hot topics: Pay attention to current hot topics, events, festivals, etc., and integrate these hot topics into video content to increase the spread of the video.

2. Dig into users’ pain points: Deeply understand users’ needs and pain points, and create content that can solve user problems to attract more attention.

3. Unique creativity: Original content is easier to attract users, try to start from different angles, and bring freshness to the audience.

4. High-quality pictures and sound effects: High-definition, stable pictures and beautiful sound effects can enhance the viewing experience and attract more users.

5. Find inspiration: watch other popular videos, analyze the reasons for their success, learn from and innovate, and find a style that suits you.

6. Platform data analysis: Use the data analysis function of Douyin's backend to understand the playback, likes, comments and other data of your videos to find out the most popular content directions.

2. How to add the display window to the popular video?

1. Choose the right time: During the prime time after the video is released, such as 8 pm to 10 pm, user activity is higher.

2. Optimize the content of the display window: Ensure that the products in the display window are attractive, with clear product pictures, detailed descriptions, and reasonable prices.

3. Relevance between the video and the product: Ensure that the video content has a high correlation with the product, so that the audience will easily have a desire to buy after watching the video.

4. Guide users to click on the display window: At the end of the video, use language or subtitle prompts to guide users to click on the display window to view the products.

5. Interaction and marketing: Actively reply to comments, interact with users, improve user stickiness, and conduct appropriate marketing promotions.

To find materials for Douyin’s popular videos, you need to keep up with hot topics, explore user pain points, and have unique ideas. When adding a showcase to a popular video, you need to choose the right time to publish it, optimize the showcase content, improve the relevance of the video to the product, and actively interact with users. Only by constantly trying and innovating can we create truly popular videos on the Douyin platform and maximize commercial value.

The above is the detailed content of How to find materials for popular Douyin videos? How to add showcase to popular video?. For more information, please follow other related articles on the PHP Chinese website!